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Post by account_disabled on Feb 13, 2024 5:37:56 GMT
online content, from planning to formatting for online consumption. 2. Research Social media managers must stay up-to-date with the ever-changing world of social and digital media. This includes new measurement/analytics tools, industry and world trends, and tracking what your competitors are doing, even on a daily basis. Great Social Media Managers set up Google Alerts on popular topics and use tools like Feedly, Ahrefs and BuzzSumo to keep up with trending content. The Twitter Trends sidebar and the TikTok ‘Discover’ tab are useful, while hashtag research can also help Dominican Republic Telemarketing Data identify topics to tap into. Useful resources to help boost your research skills Social Media: What Countries Use It Most & What Are They Using? - Find out how to target key social media demographics and improve how you promote and grow your audience. Social Competitor Analysis Tracker - Use this template to track how well your competitors are doing in terms of reaching their target audiences on different social media platforms. 3. Customer Service According to research by Khoros, about half of consumers who engage with brands on social media are reaching out about customer care concerns. And engagement differs on platforms as shown in this graphic (although for many users, social media offers the easiest and quickest way to get a response from a brand, so Social Media Managers should be vigilant across channels). media platform Engagement intent of users by social media platform
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